News Release

Seminis Media Office

Tel: (314) 694-6000
mediaoffice@seminis.com

BAMBINO Watermelon Named "One of the Most Amazing Inventions of 2004" by Time Magazine

Oxnard, California, December 21, 2004 –

Bambino personal watermelons developed by Seminis Inc., the world's largest developer, producer and marketer of vegetable and fruit seeds, were named one of the “Most Amazing Inventions of 2004” by Time magazine. The seedless mini fruits weigh 4 to 6 pounds, about the size of a large cantaloupe. Bambino is the culmination of nearly ten years of traditional plant breeding and research.

“Bambino mini watermelons offer the convenience of serving just one or two people,” said Dr. Bruno Ferrari, President and Chief Operating Officer of Seminis. “We developed Bambino for life on the go. It fits easily into your refrigerator or ice chest, and it is perfectly portable for family outings.”

According to Time, Bambino “is not the hulking mass you've had to lug home from the grocery store for the family picnic.” The magazine indicated that Seminis’ mini watermelon is “sweeter than its larger cousin.”

About Seminis

Seminis Inc. is the world's largest developer, producer and marketer of vegetable seeds. Its products are designed to reduce the need for agricultural chemicals, increase crop yield, reduce spoilage, offer longer shelf life, and create better tasting foods and foods with better nutritional content. Seminis has established a worldwide presence and global distribution network that spans 150 countries and territories. Bambino is a registered trademark of Seminis Inc.

Contact

Gary Koppenjan
Corporate Communications Manager